You can see each Postbox bag displayed in the concept store.
The aim of the installation is to introduce Anya’s new collection, the Postbox bag. Some make you laugh like a fan letter written to plead with the US Government not to send Elvis Presley to the army during the war and if they did, not to cut his hair while others are quite moving and sad. The letters are read by famous artists such as Benedict Cumberbatch. As you get lost within the Postbox Maze, you discover 6 unique letters hidden inside in collaboration with Letters Live. Escher’s mural designed for The Hague Post Office.
#Anya hindmarch postbox bag full
You visit the installation not only to discover her new collection (You can see the full collection at her website), but more to experience this immersive art installation inspired by M.C. It may look simple but the craftsmanship behind is unique. According to Anya Hindmarch, the sleek flap design, makes the lightweight gold frame difficult to fit to the bag. This year, when she announced the Anya Hindmarch Postbox Maze, I must have been one of the first to purchase a ticket to go and see it.Īnya Hindmarch’s installation takes place again in the Brewer Street Car Park in Soho between the 13th -16th of September in celebration of the launch of her Postbox bag. I climbed the Weave installation with my children last year at the Brewer Street Car Park. I loved finding Chubby Hearts when she placed them all over London. She has been creating some of the most interactive events during the London Fashion Week for the past few years. I have to admit I own quite a few of them. I love Anya Hindmarch bags for their craftsmanship and playfulness.
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